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The end of one size fits none medicine
Issue 4
A guidebook to the subscriber journey
Patrick Appel
Why TikTok went viral
Mark Yarm
The Data Will See You Now
Cole Kazdin
Oliver Franklin-Wallis
How Fast Can Tortoise Run?
Traffic
Business Insider's subscriptions head on why business is booming
Robert Levine
How ComiXology’s David Steinberger is taking the art form out of hobby shops— and into the mainstream.
The Comics Crusader
Noah Davis
How the watch site Hodinkee began selling timepieces — and started a movement.
Ahead of Its Time
Traffic
Ask The Pricing Guru
TRAFFIC
John Maeda's plan to bring WordPress to the people.
Design For The Rest Of Us
Patrick Appel
Media’s Two-Front Spending War
Ken Doctor
The 7 Percent Rule
Jesse Oxfeld
An insider's account of the booming business where ads want to be journalism, sort of
Ads Are The New Content
William Powers
AI is coming for your job — and only a humanities degree can save you.
How to Survive the Robot Takeover
TRAFFIC
The Tech in TechCrunch
Issue 4
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